Civitas Social Housing PLC is the UK’s first ‘real estate investment trust’ (REIT) set up to invest in social housing. Civitas is a large, long-term investor in specialist and general needs social housing.
It has engaged See Media to devise and deliver a communications plan that establishes Civitas as a trusted partner for housing providers. This plan identifies key messages and the mix of channels through which to target them.
Types of content to date include: blogs, press releases, advertisement features, conference speaking slots and interviews.